SEO How To Guides

KeywordIntent currently supports keyword research data from popular tools Google Keyword Tool, KeywordDiscovery.com and keywords from your own website analytics application such as Google Analytics.  Over time, KeywordIntent will support other tools and extend functionality of existing tools as requested by our users.

This “how to” guide shows you how to export research data from these tools to ensure that all your keywords are added to KeywordIntent as smoothly as possible and without breakages along the way. (more…)

Keyword research is a critical component of search engine optimization.  It provides insight into the way people search for products and services just like the ones you offer.

The reason why you need keyword research is to provide direction of what words you need to place into your titles, meta descriptions and content of your pages.

You may be surprised to learn that people don’t always type in your business name exactly, but rather use a myriad of word combinations that describe the product or service they are looking for. (more…)

A Keyword Strategy is the culmination of comprehensive keyword research, selection and prioritization.  It is an important document as it forms the basis of your website content, landing pages and overall search strategy.

There are 5 steps to creating a Keyword Strategy with KeywordIntent. (more…)

What are keyword markets?

The web is made up of many thousands of keyword markets.  It is a collection of related keywords in which customers use within their search queries in order to browse, research, compare and buy products and services on the Internet and offline.

For example, the online industry “travel” is made up of many vertical keyword markets.  Some keyword markets that make up part of the online travel industry are “holiday ideas”, “travel destinations”, “accommodation”, “car rental”, “flights” and “boat cruises”.  Plus there are many more. (more…)