UK: Fastest Moving Retail Search Terms
July 7th, 2009The British found it quite hot last week as they experienced a heat wave and in a bid to keep cool, they hit Google enmass. The term “paddling pools” was one of the fastest terms sending traffic to HitWise’s Shopping and Classifieds category.
Other fast moving retail search terms included:
“swimming pools” (3rd)
“air conditioning units” (4th)
“air conditioning” (7th)
“fans” (8th)
“air conditioner” (12th)
The chart below shows that the seasons certainly do have an impact on our search behavior and buying habits. You can see that the traffic for these search terms have been the highest since 2006. (Closer to 0% is higher than 0.015%)

